Who We Are « Return On Focus | https://returnonfocus.com | Return On Focus

Who We Are

Two highly skilled and experienced marketing experts that have been applying the principals of evidence-based marketing for more than 10 years lead the ROF team

Dan Reinhardt

Industry experience

  • Over 25 years of client and supplier-side marketing experience
  • Founded, led and sold successful brand positioning company
  • Created ROF in 2006 with the level of evidence philosophy based on the underlying need in the biopharmaceutical industry

Core Belief

Most Clients have too many strategic ambitions that are poorly supported and sub-optimally resourced, making it nearly impossible to successfully execute

Passion

Critically examining “grandfathered” strategies and “tenured” investments to make way for what truly works for your brand

Follow me on Twitter @danreinhardt

Abby Manning

Industry experience

  • Over 20 years of client and supplier-side marketing experience
  • 10+ years of focus on Integrated Pharmaceutical Marketing

Core Belief

There is no lack of pharmaceutical and biotechnology marketing evidence, only a lack of forensic marketers to make sense of it

Passion

Finding an unexpected “nugget” during an analysis that changes the way my clients view their product or market

Our passion for following the evidence extends beyond our analyses to our clients and their products. We love what we do, and we want our clients to enjoy the process as much as we do.

Two highly skilled and experienced marketing experts that have been applying the principals of evidence-based marketing for more than 15 years lead the ROF team

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